Privacy Policy
Last Updated: 25 November, 2025
Base Light Home (“Base Light Home,” “we,” “us,” or “our”) is owned and operated by Nuxt IT LLC. We value your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and share information when you visit our website www.baselighthome.com (the “Site”), make a purchase, sign up for our marketing communications, or otherwise interact with us online.
By using our Site, you agree to the practices described in this Privacy Policy and our Terms of Service.
1. Changes to This Privacy Policy
We may update or modify this Privacy Policy from time to time. Changes will be posted on this page with an updated “Last Updated” date. Your continued use of our Site after changes are posted means you accept those changes.
A. Identifiers
We may collect your name, shipping and billing addresses, email address, phone number, and IP address.
B. Financial Information
When you make a purchase, payment information (such as credit or debit card details, PayPal, or other payment methods) is processed securely by Shopify or our payment processors. We do not store full credit card numbers.
C. Commercial Information
We collect details about your purchases, returns, preferences, and order history.
D. Internet and Technical Information
We automatically collect information about how you use our Site, including your browser type, device type, IP address, pages viewed, referring website, and interactions with our Site. This may include information collected via cookies, web beacons, and analytics tools such as Google Analytics and Shopify Analytics.
E. Geolocation Data
If enabled on your device, we may receive your approximate location to enhance your shopping experience.
F. Inferences
We may make inferences about your preferences, such as product interests or shopping habits, based on your interactions with our Site.
3. How We Collect Information
We collect information in the following ways:
- Directly from you: when you create an account, make a purchase, subscribe to emails, or contact us.
- Automatically: through cookies, web beacons, and analytics tracking on our Site.
- From third parties: such as advertising or analytics partners (e.g., Google Analytics, Shopify).
You can control cookies through your browser settings; however, disabling cookies may limit certain site features.
4. How We Use Information
We use the information we collect for business and commercial purposes, including:
- To process and fulfill your orders, including shipping, returns, and customer service.
- To communicate with you about your orders, account, and updates.
- To send you marketing emails, promotions, and special offers (if you’ve subscribed).
- To improve our products, services, and website functionality.
- To detect and prevent fraud or unauthorized transactions.
- To comply with legal obligations and enforce our policies.
To display targeted advertising or personalized recommendations.
5. How We Share Information
We may share your information in the following ways:
- With service providers who help operate our business (e.g., Shopify, shipping carriers, payment processors, email marketing services).
- With analytics and advertising partners (like Google Analytics) to understand user behavior and improve our marketing.
- With affiliates or business partners in connection with promotions or co-branded services.
- In case of a business transfer such as a merger, sale, or acquisition.
- As required by law, such as in response to a court order or legal request.
We do not sell your personal information.
6. Interest-Based Advertising
We partner with advertising providers that may collect information about your browsing activity to show ads relevant to your interests.
You can opt out of interest-based advertising through:
- Digital Advertising Alliance (optout.aboutads.info)
- Network Advertising Initiative (optout.networkadvertising.org)
7. Your Privacy Rights
You may:
- Opt out of marketing emails by clicking “Unsubscribe” in any message or contacting us at support@baselighthome.com.
- Request access to or deletion of your personal information where applicable by law (for example, under the California Consumer Privacy Act).
- Update or correct your personal details through your account or by contacting us.
Even if you opt out of marketing, we may still contact you for order confirmations, service updates, or other non-promotional reasons.
8. Security
We maintain administrative, technical, and physical safeguards to help protect your information. Payments are processed securely through Shopify Payments and other trusted providers using encryption (SSL) technology.
However, no electronic transmission or storage system can be guaranteed to be 100% secure.
9. Cookies and Tracking Tools
We use cookies and similar technologies to:
- Remember your preferences
- Analyze traffic and usage patterns
- Personalize your shopping experience
You can control cookies in your browser settings, but disabling them may affect how our Site functions.
10. Children’s Privacy
Our Site is not intended for children under 13. We do not knowingly collect personal information from children. If we learn we have done so, we will delete it promptly.
11. Links to Other Sites
Our Site may link to third-party websites or apps. We are not responsible for the privacy practices of those websites. Please review their privacy policies before submitting personal information.
12. Contact Us
If you have any questions or requests about this Privacy Policy or how we handle your information, please contact us at:
Nuxt IT LLC
Attn: Privacy Department
1209 MOUNTAIN ROAD PL NE, STE R
ALBUQUERQUE, NM 87110, USA
📧 support@baselighthome.com